This paper is an article response to the adaptive choice model of globalization. The adaptive choice model presents an amalgam of elements core to many internationalization models that seems to have real application to today's businesses. The point of the study was to develop a framework of analyzing, planning, and predicting the process and effects of internationalization upon a business. While much of what was presented seems quite logical, it does raise some questions in the reader as to the legitimacy of businesses to actually plan out usurptive commerce within other nations. Traditionally, internationalization has taken two very basic forms: that of setting up manufacturing and raw goods concerns and that of marketing within those nations products produced or procured by American concerns. The adaptive choice model seems only concerned with legitimizing giving individual managers decision power on internationalization processes and stages. Rather than relying strictly upon set traditional stages based on comfort and familiarity, the adaptive choice model focuses on developing decision-making abilities "on-site" as it were - or giving individuals within the company the ability to take advantage of particular situations as they present themselves, regardless of cultural familiarity
